Contact information

Contact information and associated data such as first name, last name organisation address or shoe size:

  • Permissions to send emails
  • Standard contact fields like first name and last name
  • Custom contact fields
  • Contact preferences


These can include text, boolean (true/false), date, integer (whole numbers), or float fields (numbers with decimals).


Contact Events / Transactions

These are transactional events that can trigger an email or SMS action. Examples include:

  • Order information
  • Cart abandonment
  • Viewing products
  • Filling out a form
  • Participation in a gamification campaign
  • Account activations
  • Password reset emails


These can include text, boolean (true/false), date, timestamp, integer (whole numbers), float fields (numbers with decimals), JSON fields and/or attachments.


For more information, please check support.maileon.com.


Data Extensions

Currently under development / additional module

With Data Extensions, relational data can be used within Maileon. Examples include:

  • Address details of locations
  • Transactions such as ticket purchase history


These can include text, boolean (true/false), timestamp, date, integer (whole numbers), or float fields (numbers with decimals).


Contact us for more information about data extensions.